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at the end of January spotify The company has decided to lay off 600 employees, joining a growing wave of layoffs in its tech sector. While these layoffs are recent, they are not the first to occur in recent months. The company also decided in October to lay off employees at its in-house podcasting company. gimlet and percast.
Now, Spotify has decided to change its podcast strategy, merge these two companies200 employees will be laid off in this process. 2% of company employees.
“Over the last few months, our management team has been working closely with Human Resources to determine the best organization for our next chapter,” Spotify said in a press release. “As a result, we have made a difficult but necessary decision.” To strategically realign groups And we will cut our global podcasts division and other functions by approximately 200 people, representing 2% of Spotify’s workforce. “
Spotify’s big bet on podcasts didn’t come cheap.the company invested tens of millions of dollars So far, it’s only been about securing podcast celebrities. Joe Rogana former president who hosts one of the most popular podcasts in the United States barack obamaand the Kardashian family.
But despite what you might think, the move (apparently) paid off for Spotify. In a statement, the company claims it has reached its next milestone. 100 million podcast listeners across 5 million different programs. Additionally, Spotify said: Double-digit growth in advertising revenue Between 2021 and 2022.
Other than that “strategic realignment,” it’s not entirely clear why Spotify decided to lay off some of its staff despite the strong performance of its podcasts. As mentioned earlier, many companies simply choose to lay off their employees. balance the financial statements For shareholders, it is calculated using the “revenue per employee” ratio. Is it even possible?
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