Many podcast hosts are engaging with their fans in new ways through video. Video podcasts introduce a further dimension of interactivity and intimacy, allowing listeners to observe facial reactions and focus on the host’s environment. some creators Some people are excited to dress up and show off their fashion-forward ‘fashion’.
The move to video podcasts is happening all over the world, especially in the Latin American market, where a small number of popular fans are bringing this new demographic to their shows.
Mexican creator Roberta Woodworththe podcast of free & crazy Reflecting on intimate and personal themes like self-love and heartbreak, he’s one of the creators currently experimenting with video in the latest season.. spectacle, show, play empty schoolCreated by three Venezuelan friends based in Mexico, this piece also embraces video as a new way to connect with listeners.And a multifaceted Mexican creator appears John’s ZuritaIntroduced the Spotify original podcast season 2 video, don’t take it easy.
Some new podcasts, on the other hand, have video built in from the start.Brazilian Spotify Original Podcasts ride a podpafeatured Igor Cavallari (Informally known as Igao) Thiago Marquez From the popular podcast (known as Mythical) footwill premiere on Spotify on June 7 and will include videos for each weekly episode. The show features a host interviewing guests in a car, and video is an integral part of the podcast.
caught up free & crazy Moderator Roberta, don’t take it easy Host John, empty school Founder and co-organizer Chris Andradeand ride a podpa Host Igor and Thiago and learn how video is changing the game for podcasts.
What excites you most about introducing video to your podcast?
Igor Cavallari and Thiago Marquez: foot started out as a video podcast, and the public has always enjoyed that aspect a lot. In 2022 he will be the most listened podcast on Spotify in Brazil and in the world he will be number 24. Video is the cornerstone of our programming format because entertainment is the backdrop to everything we make, whether it’s cooking, football, or music. The fact that a relevant platform like Spotify is interested in partnering with us on video podcasts shows us and the market that the product still has a lot to explore. .
Roberta Woodworth: My podcast is very intimate, and I think the videos encourage listeners to come closer, reflect, and empathize more with the “intimate and universal” topics covered in this article. free & crazy.
John Zurita: That was what my community wanted from me in every episode last season. So I’m very happy to be able to produce the second season! Hearing is good, but nothing beats seeing. I think the connection and dynamics of podcasts are more intimate than they used to be. And people are happy, which makes me very happy!
Chris Andrade: empty schoolis an improvisational comedy podcast that harnesses the power of in-video fan interaction. Being able to react to jokes and see how your followers react is a great change for us.
How did the videos influence how you approached each episode?
Igor and Thiago: Video gives us the freedom to create more. There are challenges—ride a podpa It involves taking guests in a small space to learn more about the songs that shaped their lives, but that doesn’t stop us from trying new things.
Roberta: I am very expressive and remember that on camera the world will see my face. It makes everything more human, organic, and real. I am no longer just a voice for you. I am a person.
John’s: Significant changes have been made to the set. NHL The look and feel we were looking for. The episode intro had to be reworked as well, and I’m really proud of the results.
Chris: Video allowed us to achieve a new type of continuity and intimacy with our fans.We’ve noticed much higher engagement from fans by being able to see and hear us as hosts.
How are your videos helping you connect with your fans?
Igor and Thiago: A key feature of video podcasts is the ability for viewers to experience reactions. What I love about having the video feature is that viewers can follow the podcast as if they were together in the car watching everything that happened. Video makes your program more dynamic and allows you to establish a deeper connection not just with your guests, but with them behind the screen.
Roberta: People not only hear what I think and feel, but they see it, which brings us even closer. And I talk a lot about emotions, so it’s very interesting to see how that connection develops.
Mr. John: There is something very special about body language, and if you can’t see it, you can’t feel it. We would also like to thank all the love during Season 1 and all the fans who insisted on using our videos. Without them, we would not have succeeded.
Chris: Video has helped further expand and spread content to video-dominated social media platforms. Everyone consumes content differently, but make no mistake, video has a lot of value for us and a lot for the new generation.