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viral word game Wordle spawned a significant percentage of clones, Octordle to Absurdle to the film-based Framed. Unfortunately, Heardle, a music-based word-guessing game owned by Spotify, will shut down next month.
Heardle works similarly to Wordle, but instead of guessing words five letters at a time, users guess songs just by listening. seconds at a timeSpotify acquired Heardle 2022 For an undisclosed amount, it’s reportedly pivoting Spend more energy discovering music on your own platform and less energy on off-platform services like Heardle.
“Thank you for playing Hurdles, but unfortunately we have to say goodbye. Starting May 5th, Hurdles will no longer be available,” the message reads on the hurdles. web page“If you have stats you want to keep, please access them and take a screenshot before May 4th. After May 4th, you won’t be able to access them.”
In an email, Spotify confirmed the news to Gizmodo, stating: “After careful consideration, we have made the difficult decision to say goodbye to Heardle while we focus on other features for music discovery.”
tech crunch I just learned that the company has decided to separate Heardle due to how its users are engaging with the game. This shows that decisions were not made based solely on the amount of user involvement. The hurdle is that he peaked at 69 million monthly users from desktop and mobile access in March 2022, and that number dropped to his 41 million monthly users just before Spotify acquired the game. Did.
With Spotify moving toward revamping its own product, it’s no surprise that off-platform Heardle is gaining traction.In Spotify’s quest to develop music discovery capabilities, the company Talk AI DJ that brings the worst parts of radio into your pocketSimilarly, Spotify last month mobile app Overhaul to feature more music video clips and other visual contentthis turns the app into a kind of A TikTok clone that gets attention. Another fat trimming strategy includes: Spotify recently announced it would be shutting down its live broadcasting app called Spotify Live..
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