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If you feel like you’ve heard Sam Smith and Kim Petras’ “Unholy” about a billion times, new data may show you’re mostly right.
Monday (April 3rd), Spotify announced Smith and Petras are the latest inductees to the company’s Billions Club after their viral hit single “Unholy” surpassed 1 billion streams. Normani with his tracks “Stay With Me,” “I’m Not the Only One,” “Too Good at Goodbyes,” and “Dancing With a Stranger”). First time in Petra.
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To celebrate the news, Smith took to social media to share edited video Featuring behind-the-scenes clips from the music video shoot, as well as viral dance challenges, beauty tutorials, and covers of tracks from TikTok. Finally, Smith offered fans a quick message. The text “Thank you” was read aloud.
Smith and Petras’ “Unholy” has been added to Spotify’s Billions Club playlist to mark the milestone. This playlist was created in 2021 to help fans discover songs that have achieved daunting goals. “Spotify has long celebrated artist milestones. We wanted to find a unique way to honor the artists and songs that fans can’t stop listening to,” said Creative at the time. Ashley Graver, who was the global head of his partnership, said. billboard at the time.
While “Unholy” continues to build streams, Smith and Petras are pursuing new creative endeavors. Smith is currently gearing up to embark on his tour of Gloria worldwide, which kicks off its European leg on 12 April at his Utilita arena in Sheffield. Petras, meanwhile, has been teasing new music for the past few weeks, releasing an image of her back on Tuesday with the caption, “All will be revealed Thursday.”
Check out the video for “Unholy” by Sam Smith and Kim Petras below.
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