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Tyler McGillivary’s signature designs can be spotted from a mile away. From her signature her butterflies to her Venus flytrap tops, the New York native has a unique ethereal aura that extends to her bubbly designs. Driven by her own childlike curiosity, motifs of insects and butterflies often adorn her McGillivary work, a physical representation of color theory and of “the strange and beautiful species that share our planet.” Scattered with quests.
In addition to designing her own clothes, McGillivary also has a strong interest in furniture. For her, fashion and furniture go hand in hand, but according to the designer herself, each requires an entirely different approach to obtain such pieces. We go into identity building, but in a different way,” McGillivary told Hypebae. “The transformative quality of clothing allows you to try on different personas each day and create a unique character. In contrast, the furniture you choose for your home is more private and permanent,” she added. increase.
So it’s no surprise that McGillivary plans to launch its own home products in the coming months. We interviewed the eclectic designer to learn more about how her inspiration has changed since launching her brand, along with the importance of conscious consumption and her plans for the future.
Scroll down to read the full interview.
Your work has long been known for its vibrant designs and vibrant color palette, where does your inspiration come from and has it changed since you first started?
I’ve always been very interested in color theory and how to elicit different emotional responses based on which palette a particular color belongs to or where it’s located. I love the way that feels empirically “wrong” or “right,” and I play around with combinations along these lines. Collect a palette of strange color combinations that occur in However, while my earlier work has focused more on color and abstract or conceptual prints, more recently I have focused more on the natural environment. I am fascinated by species and love studying plants and animals that seem otherworldly.
You often mention the furniture design that inspired your work, how would you describe the relationship between furniture and fashion?
Both furniture and fashion design are involved in building a personal identity, but in different ways. The act of wearing clothes allows us to make daily choices about how we want to represent ourselves in public and what values we want to align with. The transformative quality of clothing allows you to try on different personas to create a unique character each day.In contrast, the furniture you choose for your home is more private and durable. Due to our long-term commitment to our home environment, we need to be more critical of how we want to look and what we want to evoke. It’s exciting to me when people choose to dedicate themselves to the most quirky and artistic of furniture. I think I realized that if people wanted to fill their homes with these surreal objects, people would be happy to wear them too.
Floral motifs, butterflies and cartoons feature prominently in your collection. What feelings or moods do you want to evoke by doing this?
I think it’s nostalgia, charm, and wonder. I am consistently drawn to butterflies, flowers and bugs. Because it reminds me of my obsession with these motifs when I was younger. I had hours of fun catching caterpillars, sitting on the lawn and picking flowers, and I hope to evoke those memories with my current job.
Sustainability is at the heart of your brand, why is it important?
I think the more we lean towards the natural world as our primary influencer, the more important it is to support conservation and advocate for sustainability as a brand. As a clothing company, we have already chosen something inherently unsustainable as our artistic medium, but if we can highlight the beauty of our planet and give back to it through our work, It is the absolute ideal.
How do you ensure collections support conscious consumption?
As a small company, we focus on producing a limited inventory of high quality materials that are meant to last. We are moving towards sustainable packaging and within the next year we will be able to donate a portion of sales featuring specific species to conservation efforts to ensure the survival of the species. I also really hope that in the coming months we will be able to delve deeper into the development of recycled materials.
Earlier, you talked about opening a physical store as one of your biggest goals. Where are you now?
This is one of our biggest goals for the next year or two. It’s just beginning to be discussed more seriously as an idea, but it still feels a long way off in a more practical sense. I want it to be this kind of wonderland space filled with my favorite artists and designers that I can. I would like to have a cabin in the 1970’s.
What are your other goals? And what’s next?
This spring, we will release swimwear that we are very much looking forward to, and this fall we will release our first home goods. We’ve been developing both categories for some time and it’s going to be very good. In September of this year she will also launch a project called Silver with Isabella Lalonde from Beepy Bella. We’ve been working on it for about a year now and I’m so excited to finally release it to the world. It’s wild to start doing something with experience instead of just jumping in. I am really proud of what we have achieved so far with this project.
See McGillivary’s latest collection above, then visit the brand’s website to shop.
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