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What is Apple Music’s new classic streaming service and why should I care?
In case you didn’t know, Apple just launched its newest app, Apple Music Classical, and it’s about to revolutionize the way we consume classical music.
Those reading with subscriptions to major rivals Spotify, Tidal, or classical specialist Idagio may wonder what Apple did to make this announcement so big. .
First and foremost, Apple Music set out to solve one of classical music fans’ biggest problems with streaming services. If you want to listen to a specific song by a pop artist, the current procedure is pretty straightforward. Search and play songs. If you’re looking for a specific album, you can always easily scroll through the desired artist’s discography to find the right album.
the process is not that simple classic.
For example, you want to listen to a particular piece of music, such as Mozart’s “Lacrimosa”. Enter it into Spotify and you’ll see an almost endless list of different musicians who have recorded their own version of the song.
In short, the way a typical streaming platform categorizes classical music is through a consistent collection of works by composers, specific recordings by classical musicians, and playlists that bring together flowing works rather than multiple recordings of the same work. I’m having a nightmare finding it.
“Apple Music Classical has redesigned search to use any combination of keywords, from composers and works, to opus numbers, conductors, artists, instruments and even work nicknames, to find what users are looking for. It will be delivered accurately and immediately,” the company’s press release explains. .
“I’ve been working with Apple to solve the problem of streaming classical music,” said the Radiohead guitarist. Composer Jonny Greenwood“They have come up with a very sophisticated set of solutions to the inherent problems that hamper the discovery and collection of digital classical music.”
“Simply put, there is only one recording of Joni Mitchell’s ‘Blue’, but there are thousands of ‘Rhapsody in Blue’. For those new to classical music, this first kind of search can be very uncomfortable and disconcerting. (older) classical music fans who reward their enthusiasm for music directly and intuitively with music,” added Greenwood.
But Apple Music Classical offers more than just improved categorization.
It also comes with the largest streaming library of classical music with 5 million recordings compared to Spotify and Idagio’s 2 million.
This scale means that mega-fans of the classics will be more than satisfied, and our Editors’ Choice curation helps newcomers understand new composers and specific eras. To help everyone, the platform also offers over 800 years of classical music biographies, exclusive artwork, and audio guides.
Oh, and high quality Streaming up to 24-bit/192 kHz is no problem.
All of this comes with your existing Apple Music subscription, so there’s no additional charge for those already using the service.
The new platform is the result of consultations with fans and classical musicians. with the guitarist of Radiohead Oscar-nominated composer Jonny GreenwoodApple Music also turned to famed cellist Yo-Yo Ma for insight.
“Classical music, and all cultures, is fundamentally about connecting and forging bonds of understanding across time and space,” Yo-Yo Ma said. “It’s innovation like this that makes these connections possible, that inspires curiosity, gives us room to rediscover the familiar, and revel in the unexpected.”
Speaking of Oliver Schusser, Apple’s vice president of Apple Music and Beats, this sums it up:
After all, this announcement might be a big deal.
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