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Credits: Submitted photo
Credits: Submitted photo
It worked better than James expected.
“It’s weird, but I really like it,” he said. “We couldn’t hide behind a solo anymore, so we had to write better songs. We weren’t trying to be a rock thing. We weren’t going to be a rock duo. We weren’t. I still do traditional R&B music, but it’s just a duo format, and I also do traditional blues like the Carter Vintage Sessions.”
surprise single
James refers to his latest digital single, ‘This Is The Last Time’, recorded live at Nashville’s Carter Vintage Guitars. It was released on February 17th.
“It’s really weird because it was never meant to be released on Spotify or anything like that,” James said. “Carter Vintage wanted us to do some guitar demos, and they put the video up on YouTube and Instagram. They do a really great job, I posted a video of myself on social media and they posted it as well.”
The clip went viral and James received requests for a proper streaming release.
“I had to go to YouTube or Instagram to hear the songs,” he said. “I couldn’t just stream it, put my phone down, and listen to it as I went about my day. Due to so many requests, I asked Carter Vintage to send me just the audio WAV file of the video.” We hadn’t mastered it, and it was like, ‘Okay, let’s put that out there for people who want to hear it.’ It was new to put out. It received over 20,000 views within about two weeks. It was just audio from a video, but people liked it. ”
See “This Is the Last Time” by McKinley James live at Carter Vintage Guitars in Nashville.
growing discography
Since then, the song has been played over 33,000 times on Spotify alone. It is currently the most streamed track on any platform that houses James’ entire catalog. His latest release, the live album Live, was released in May 2022. Other releases include the 6-track EP Still Standing By in July 2021 and the 5-track EP By My Side in July 2021. May 2019.
James began self-releasing on Red Lodge Records in May 2018 with his debut seven-inch “Slip Away,” followed by the song “Lean On Me” in August of the same year. He will release solo singles “Piece of Mind” in April 2019, “Got My Eyes On You” in February 2020 and “The Goodnight Song” in March 2021. keep doing.
Credits: Submitted photo
Credits: Submitted photo
A new self-released single is due out later this month, but James hopes to land his next full-length record deal, boosted by the streaming success of “This Is the Last Time.”
“We definitely need a new record,” he said. “We put together a lot of demos. There are 12, 13 songs, nine of which were recorded as demos. Now we don’t want to put out our next record as a self-release again, so the record We’re looking for labels, and we’re pitching to a few different labels to see who’s interested.”
Contact this contributor at 937-287-6139 or donthrasher100@gmail.com.
directions
WHO: Waynesville Guitar Series Presents McKinley James
where: Waynesville Music, 198 S. Main St., Waynesville
when: Saturday, May 13, 7:00 p.m.
price: $20 in advance and on the day
More information: 513-897-0602 or www.facebook.com/waynesvillemusicohio
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